Claire McConville

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Claire McConville is a Melbourne based psychologist. She approached ideas that matter to create a website that carefully compliments her business.

Because we’ve had to take on board the fact that the website is going to be accessed on such an expansive (and expanding) range of devices and by users with increasingly diverse needs, our design process has naturally evolved to focus on simplicity. The days of flashy, crowded sites where content competes for a user’s attention are well and truly over. Instead, we aim to ‘maximize the minimal’, ensuring the site interface remains clean and that every visual element has both a clear aesthetic and functional purpose and room to breathe.